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marketing

What are the basics of good marketing?1960

Belew private msg quote post Address this user
I read this following line in a book - Getting to Scratch, written by one of the form members, @lewislinks.

It says - Remember that being called a basic does not make something less important, it makes it more important.

Great line.

It got to me to wondering - What are the basics in good marketing?

Got thoughts?
Post 1 • IP   flag post
Belew private msg quote post Address this user
I'll start with a good product.

It's really hard to market garbage... though it happens all the time.

Next?
Post 2 • IP   flag post
Steve private msg quote post Address this user
Who are your customers and what is you unique selling proposition.

Next ?
Post 3 • IP   flag post
Belew private msg quote post Address this user
I am speaking to a group of "Lean Startups" this evening.

I think I was like 18th choice because some guy bailed and they continued to ask around till my name came up.

What's a lean startup?

My subject is Business Metrics.

What do I say?
Post 4 • IP   flag post
bdaoust private msg quote post Address this user
@Belew "Lean Startup" sounds like a bunch of people that have no money to spend on marketing.
Post 5 • IP   flag post
Belew private msg quote post Address this user
@bdaoust

Or spend on anything else for that matter. 8-)
Post 6 • IP   flag post
bdaoust private msg quote post Address this user
@Belew - everything for FREE - should be interesting on how well this goes
Post 7 • IP   flag post
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