BillBelew.com
Content Marketing

Secret to Effective Calls to Action2038

Forum Owner Belew private msg quote post Address this user
The more effort—either physical or mental—required to perform the desired action, the less likely it is to occur.
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Member bdaoust private msg quote post Address this user
@Belew - what are you referring to? People that don't follow through or noting that people that go the whole way with a task are likely to succeed?
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Forum Owner Belew private msg quote post Address this user
People don't act if too much is required of them.

CTAs should be as painless to do as possible.
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Forum Owner Belew private msg quote post Address this user
" ... all humans are motivated to seek pleasure and avoid pain; to seek hope and avoid fear; and finally, to seek social acceptance and avoid rejection."
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Forum Owner Belew private msg quote post Address this user
"Consequently, any technology or product that significantly reduces the steps to complete a task will enjoy high adoption rates by the people it assists."
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Forum Owner Belew private msg quote post Address this user
"... The easier an action, the more likely the user is to do it."
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Member tracy private msg quote post Address this user
Great quotes @Belew. Where are they from?
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Forum Owner Belew private msg quote post Address this user
@tracy

I am reading a bool called, "Hooked."
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