BillBelew.com
Business Advice

Can you give yourself multiple brands?2039

Forum Owner Belew private msg quote post Address this user
Do you have to stick with one brand?

I am a marketer.

I am an athlete.

I am a writer.

I am a speaker.

I am the devil's advocate.

Can you brand yourself as more than one kind of person?

Or is better to stick with one?

What's your thoughts?
Post 1 • IP   flag post
Member Chuanfit private msg quote post Address this user
i struggle with this all of the time, and it has affected my ability to create my niche market. I am a Martial Artist, who also has a special movement program for exercise and health. The people the enroll for both tend to be very different. If anyone could help me out with this conundrum, I would be most grateful.

thomaskenpo925@gmail.com
Post 2 • IP   flag post
Forum Owner Belew private msg quote post Address this user
@Chuanfit

I feel your pain.

So ... would you say you need to decide one or the other?

As in ... you can't do both?

The Chinese say if you put one foot in each of 2 boats you will end up in the drink <= loose translation.
Post 3 • IP   flag post
Member Chuanfit private msg quote post Address this user
I can do both, but I just am having a hard time effectively marketing both. I am a realist. More people care about fitness than Martial Arts. And as a purist, I will NOT dumb down curriculum and give undeserved belts for money. So I am really struggling. That is why I put up chuanfit.com but not a Martial Arts website yet. I am still putting up the finishing touches on it.
Post 4 • IP   flag post
Forum Owner Belew private msg quote post Address this user
@Chuanfit

I have a son who is a purist (classical music) ... struggles the same as you do.

But marketing both is tough, too.

I am struggling with 3 disciplines to market ... or maybe just one ... me.
Post 5 • IP   flag post
Member tienny private msg quote post Address this user
Me worst. I'm marketing myself as a creative, animator, designer, programmer, and even freelance assistant teacher.
Post 6 • IP   flag post
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