BillBelew.com
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Google Penalizing Popups on Mobile Devices?2276

slaqjaw private msg quote post Address this user
Not too sure about the article because I've not found it to be true with my site, but Google has reportedly started backing off ranking as high site that have popups...

Google rolls out mobile popup penalty
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Rev private msg quote post Address this user
Bravo! Google continues its efforts to deliver real search results for real content. If we understand this and use it to our advantage we find a level playing field that let's us compete with the giants... and win!
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Belew private msg quote post Address this user
@slaqjaw

Google deranks sites that give the user a poor experience.

It's not the popup, it's whether or not the popup interferes with the visitor's visit.
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slaqjaw private msg quote post Address this user
Upside - for the consumer. Downside - business leads.
Post 4 • IP   flag post
Belew private msg quote post Address this user
@slaqjaw

Delay the popup. Give the searcher what they want first, then ask for something.

A poorly timed popup equals bad experience resulting in higher bounce and lower ranking.

Give the user what they want not try to get what they want and the user will stay longer and give you what you want equals better experience for all and higher time on site and higher ranking.
Post 5 • IP   flag post
slaqjaw private msg quote post Address this user
Often times that is the case. From experimenting on a Real Estate site, the result has proven to be the opposite for me. Ran tests and it wasn't pretty. Without registration, there were 5 sign ups in a month. With registration, 58 over the last two weeks.
On the new blog being developed, www.clermontmls.com, it is after the third property that sign up is being required and the verbiage has been changed to make the sign up offer detailed information. I've not got it developed enough to really start getting attention but am pushing specific home searches on Facebook, Twitter and LinkedIn and getting minor traffic. Have posted about 60x in last month and expanding.
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Belew private msg quote post Address this user
@slaqjaw

Are you comparing month to month, 3 months to 3 months or more?

How much data do you have?

Is your end game sign ups or sales?

Will the 5 perform better long term than the 58 maybe?
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slaqjaw private msg quote post Address this user
Time frame, Nov 2016 through Jan 2017. Site provider made an update that included the unilateral decision to all 100% free access with only an occasional popup for registration that folk could hit the "X" to close it. Of the 5 who did register, there has not been any success to this point in building bridges. However, since getting required registration restarted, there have been 8 direct sms conversations, one being unable to buy, one renting, two for future followup.

One of the reasons for the new site is to run a side by side, one with immediate, required sign up and the second for sign up after viewing 3 listings. The signup popup reads, "It gets better from here! You are about to gain access to the full Greater Cincinnati MLS database. You'll be able to see photos, tours, property search by map, by feature, by neighborhood and more! When you decide you are ready to see houses, give the Cincinnati Real Estate Specialists a call at (513) 201-7890." Another agent from my office has been doing a similar blog for several years, has no registration requirements and is closing 2 or 3 a month from the site.

So far the only thing generated by the second site has a request in connection with a specific property. Lead source was from LinkedIn.
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Belew private msg quote post Address this user
@slaqjaw

Whatever that other agent is doing, I'd do that ... 8-)

The difference I think may be the time ... 3 years vs 3 months.

Can you speed up time without getting older?
Post 9 • IP   flag post
slaqjaw private msg quote post Address this user
Sure I can speed it up.... Post, post and yea verily, post again!
Post 10 • IP   flag post
slaqjaw private msg quote post Address this user
My advantage in posting that isn't as easily enjoyed by others is I have an overly ample stock of it potential blog posts! Specific neighborhoods, builders, zip codes, style of home, acreage, no HOA, etc, etc, etc....
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Belew private msg quote post Address this user
@slaqjaw

Here's a magic number for you ... 400 posts and 4-8 months.

Okay, that's 3 numbers.

I have seen things happen after a site has been alive that long and populated with that many posts.

This discussion may go beyond a thread exchange ... but I have a lot of support for those numbers

On the 2nd site - how old is it and how many posts do you have?
Post 12 • IP   flag post
Belew private msg quote post Address this user
@slaqjaw

Perhaps we'll have a chance to visit when I am there this summer... Aug 17-20 ... and the weeks before OR after ... TBD.
Post 13 • IP   flag post
slaqjaw private msg quote post Address this user
For the original site, www.southernohiomls.com , check out https://siterankdata.com/southernohiomls.com I've lost track of the number of posts on that site. Any possible type of home search I could think of I have created over the last @6 years.
Post 14 • IP   flag post
Rev private msg quote post Address this user
If I went to a real estate site and had to sign up and give personal information, I'd simply go to another site. Any realtor can sell me any house so, unless that particular site offers me a super star agent or something I can't get elsewhere, make it difficult for me and I'm gone.

Of course, no one else thinks that way, so you're golden!
Post 15 • IP   flag post
slaqjaw private msg quote post Address this user
Rev, You'll find agree with you about the personal information. I just can't argue with the number of leads and conversations the original site is creating. I'm hacking away hard at the new site and we'll see what happens with a different approach.
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Belew private msg quote post Address this user
@slaqjaw

Five critical criteria to a site's success ...

1. Solve a problem - Storytelling
2. Solve the problem a LOT - Quantity
3. Solve the problem well - Quality
4. Solve the problem often - Consistency
5. Solve the problem for a long time - Longevity
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slaqjaw private msg quote post Address this user
Would this also fit...
6. Get as many outside visits by using free posts on social media? I'm hoping that is going to help. I'm using a program that I can schedule posts for a month in advance to post to FB, LinkedIn and Twitter.

To summarize, vote early and vote often, oops, post early and post often.
Post 18 • IP   flag post
Belew private msg quote post Address this user
I worked social media hard and often in the early goings.

My conclusion was that the time it takes to engage and vote and post and dance compared to the money in...it wasn't worth it to me....unless it can be automated. .. but then it's not worth it jf there isn't real engagement.

People buy from people not from what people do
Post 19 • IP   flag post
slaqjaw private msg quote post Address this user
The autopost program we have through RE/MAX, in posting to the various soc med sites will mostly just been seen by those who know me, or see my news feed. I am not paying to boost the posts. At the least, it keeps me in mind for my sphere of influence and at the most, gets a click like the one inquiring about some property from LinkedIn. By sharing the blog on social media, I'm hoping it will help establish me more as an authority who knows the market. I've about 1000 "friends" on FB.
Post 20 • IP   flag post
Belew private msg quote post Address this user
I dont even have 100 friends in the real world.

There should be a button for enemies.

Whatever the guy or gal did for 3 yesrs thst nkw produces 2-3 sales mnthly. Do that. Start now. And 3 years from now you'll be set.
Post 21 • IP   flag post
Belew private msg quote post Address this user
Back in the early goings ... I worked like a mad dog at posting and promoting and voting and getting votes.

I watched my traffic multiply 11x. No kidding ... from 2K monthly to over 20K monthly ... in just one month!

I kept a log of how long it took me each day ... 10 mins here, 30 there, 1 hr today, 4 mins tomorrow ...

I also kept track of how much money I made - based on impressions, the model I used at the time.

I made more money, but it took me more time to do it.

I added up 40-ish hrs for the month of intensive Social Media, Social Networking effort.

For my effort ... I made a whopping ... drum roll, plz.

$86.

$2.15 per hour.

I concluded then that making money purely off social media and social networking was a losing proposition.

If you are in to social media and social networking ... it'd best be for a different reason than to make money directly from your efforts there.
Post 22 • IP   flag post
slaqjaw private msg quote post Address this user
I hear you! I'm getting regular invites to webinars for how to do paid ads on FB. I'll see on my news feed where an agent tries them and then they disappear completely. With BackAtYou, it takes me about 15 to 20 min a week to set up the posts for all the social media sources. If it just keeps me top of mind, it is worth it. Buying and selling is far more of a spontaneous decision than most realize and if I've not kept myself in their conscious thinking, I find that they've listed with someone and hear, "Ooops, we never thought of calling you...."
Post 23 • IP   flag post
Belew private msg quote post Address this user
You know you better than anybody ... and your clients... or you should know them better than anybody.

Arnold the Terminator's secret to success is not unlike what it takes to succeed in marketing.

Repetition ... repetition ... repetition ....

He would work out with his buddies all day ... then after they went home, he'd do another set.

Oh ... and Arnold says he has made much more money off his real estate deals than he ever did in the movies.

You are in the right biz.
Post 24 • IP   flag post
slaqjaw private msg quote post Address this user
Weightlifters are a big encouragement/challenge. To get the results they do, they have to be sold out to everything involved. No short cuts. There is a lot of dedication!

My marketing focus is split between two focuses. First is my ongoing sphere of influence that I reach to via email, social media, hand written notes, newsletters, video email (by Bombbomb.com), phone and posts shared on social media. Daily involvement is required.

The other is the general public who is obviously much harder to reach without spending money like I'm Pepsi or McDonalds. That is where the encouragement of this forum comes in. Post, baby, post some more, keep it focused, keep it smart, keep it what is needed and then post some more. I hope to "Post" so much people confuse me for a cereal company!
Post 25 • IP   flag post
Belew private msg quote post Address this user
@slaqjaw

There was a blonde boy (I am a blonde ... or was, so save the I am not PC nonsense) ... who called up the Post cereal company to complain ... I never could get the puzzle back together.

I think that's funny but I might have messed it up somehow. Comes from being a blonde.

But then, at least I have hair ... that used to be blonde.
Post 26 • IP   flag post
slaqjaw private msg quote post Address this user
Hmmmm..... maybe there are a couple pieces missing.... As to hair lines, God made man in His image and covered all the rest with hair.
Post 27 • IP   flag post
Lenderman33 private msg quote post Address this user
Hi Folks,

To answer the initial question: Yes. Google began penalizing "Interstials" also known as "Pop-Ups" in January.

The details are available on SearchEngine Land

However, Google also updated it's algorithm to allow for rapid recovery from penalties, so long as these are corrected immediately.

Therefore, many have suggested that all pop-ups are discontinued as a base-line. Items that are not likely to be penalized may include side-bars, or anything that appears above-the-fold and below-the-fold, or calls-to-action that appear within the text.

Thanks!

Erik
Post 28 • IP   flag post
lunar_ranger private msg quote post Address this user
I can empathize from a couple angles...

Pop-ups have built our lists by over a 15X in a couple months... and this is great from a sale lead POV.

However...

From a UX standpoint (especially over mobile) it has increased page load speeds by ~20%, even with a caching plug-in and other steps to speed things up a bit.

Responsive's have rendered well- but again slow loads.

There's got to be a happy middle ground with Google being the overlord.
Post 29 • IP   flag post
Belew private msg quote post Address this user
pop ups on mobiles should be penalized.

I have a huge screen and sometimes still canNOT get rid of the darn thing so I can read.
Post 30 • IP   flag post
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