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Building freelancing client base - how to2465

Member gspieler private msg quote post Address this user
I'm Geri Spieler, a newish full time freelance writer. My main niche is writing about technology, however I've covered a variety of topics. The tech comes from being an editor of two technology magazines and then a stint as a research director for Gartner.

What I need to do is learn and build a client base for my freelancing.

As an aside: I also wrote a non-fiction book, Taking Aim at the President: The Remarkable Story of the Woman Who Shot at Gerald Ford, published by St. Martin's Press. It has been optioned for a movie by a couple of screen writers and producers in Los Angeles.

The book is nice, but does nothing for my freelance writing career.
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Teacher SusanDay private msg quote post Address this user
@gspieler Great to meet you.

And it is great to have another writer here too.

I manage a team of writers, and am an avid blogger.

Marketing is such an important part of freelance work. Which services do you use?
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Member gspieler private msg quote post Address this user
Hi Susan. Thanks for the welcome.

I have been very lax in my blogging as of late which is why I signed up for Bill's forum. Heard tons about him from writing groups. I'm late to the party.

My inspiration seems to ebb and flow, for the cliche' as it goes.

Re marketing, I'm not sure what you mean by services?
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Teacher SusanDay private msg quote post Address this user
@gspieler Oh, I just meant Fivver or Upwork - services where you can showcase what you do.

You are in the right place to get motivated about blogging, that's for sure.

Ask questions and share: it's the best way to learn.
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Member gspieler private msg quote post Address this user
Thanks so much, Susan. OK, yes. I don't use any of the Content Mills or Fiverr and the like.

I've responded to jobs on several of the freelance job boards like Copy Blogger, Morning Coffee and such and have found decent jobs there.

I also joined an online networking group called Alignable and actually have two new clients. It isn't enough, though, so I'm doing a deep dive into marketing for now. I'm also taking a self-paced copywriting course to learn that side of the industry. Copywriting pays a lot more than content.
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Teacher SusanDay private msg quote post Address this user
@gspieler Yes, so true.

You'll have to share your tips about copywriting. I'm sure others would love to know more. I always find the distinction really interesting.
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Member gspieler private msg quote post Address this user
@susanday. Be happy to. I've taken a break from the course to do some really intense marketing for now as a client I had for a while has changed his career, so no longer writing for him. I'm sure everyone understands the ups and downs of freelancing. So, I'm in the learning mode for now.
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Top Contributor Steve private msg quote post Address this user
@gspieler have you considered selling some sort of recurring package... once you establish a few residual income streams freelancing becomes a lot easier.
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Member KathrynLang private msg quote post Address this user
Problogger and Mediabistro are also good places to find content writing opportunities. Craigslist used to be, but I haven't looked recently (in the last few months).

Writing for magazines (local, regional, or national) can also be a good way for building your portfolio (and padding your wallet along the way).
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Member gspieler private msg quote post Address this user
@kathrynlang Thanks for the great info. I am familiar with Mediabistro and Problogger. Yes, they do have some good jobs. I look at tons of job boards as they have good stuff, but we also know there is a lot of competition, so it is a numbers game.
@Steve: No, I have never thought of a "package?" It sounds interesting. I'd need some guidance, though. Not sure how to create it?
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Top Contributor Steve private msg quote post Address this user
@gspieler sell a package of articles... 12 articles on a subject dekivered over xxx amount of time... and at the end compiled into an ebook.

By offering a certain number of articles over and given time and splitting the vost to monthly... ie 4 artuckes a month for three months... add in the ebook to keep customers to the end...

Just an idea... hundreds of different ways to do this.
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Member gspieler private msg quote post Address this user
@steve-Wow. Never occurred to me. So the next step is to find a compelling topic that my contacts would find interesting. Or, those that would want to connect on my website?
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Teacher Rev private msg quote post Address this user
@gspieler

Private Label Rights (PLR) packages are all the rage right now. There are many freelance writers making significant online revenue from their operations in this arena.

Here are a few good sources I use. They may serve as examples for what you might do. The appeal to this kind of product (for the end user) is the ability to edit/re-write to put their own voice on it and, (for the writer) the ability to sell multiple copies of the same package.

• All Custom Content - http://goo.gl/i1QzKQ

• All Private Label Content - http://goo.gl/yxOhI7

• Buy PLR Today - http://goo.gl/JQ4KaT

• Coach Glue - https://goo.gl/DSu11B

• Content Shortcuts - http://goo.gl/BQ3V64

• Food-A-Plenty - http://goo.gl/1459lE

• Internet Slayers - https://goo.gl/ytSUCv

• Kitchen PLR - http://goo.gl/sSP3zP

• PLR Pump - https://goo.gl/3TdePU

• PLR Stop - http://goo.gl/BpMzAH

That should keep you busy and give you a few ideas. I have purchased one or more times from each of these and would do so again.

It might help to sign up to some of their newsletters and see how the game is played. If you have any questions I'll be glad to answer them.
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Teacher SusanDay private msg quote post Address this user
@Rev I have been to all of these PLR sites. I see that some packages are very cheap. I'm assuming that the content is the same in each package - meaning that it could do harm to someone's website because it is not 100% original? I don't believe that many people will rewrite / edit each article that much.

Mind you, I have a lot of content I could package up, and this has given me some great ideas. Thanks!
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