BillBelew.com
marketing

Know Someone Who Kills Traditional Marketing2718

Forum Owner Belew private msg quote post Address this user
Do you know someone who is killing/nailing traditional marketing?

I do.
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Teacher SusanDay private msg quote post Address this user
@Belew is it a secret?
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Forum Owner Belew private msg quote post Address this user
Therasoft.
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Teacher SusanDay private msg quote post Address this user
I have a friend who owns a small second-hand shop. She never opens regular hours, is always late when she does open, she can never find anything, never has the right change, and yet... people flock to her shop and she makes a killing!
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Forum Owner Belew private msg quote post Address this user
I told this particular client of mine ... you don't need me. Just keep doing what you are doing.

But then again, I am sure I could definitely add more results to the mix.
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Teacher SusanDay private msg quote post Address this user
@Belew Sometimes we need to step back and look at a client's project from a different view. That way we can see what else we can offer.
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Forum Owner Belew private msg quote post Address this user
@SusanDay

My take is that as long as his approach is working he should keep working it. All the while he should have a plan B or C in the works as well.

The marketing winds change. We all have experienced that. His will as well.

In the meantime, I am on the sidelines cheering for him.

He is, BTW, at a conference with a display and a model (a real model) doing the outbound, pass out rubber brains and bags of M&M thing in hopes of drumming up more business. He paid more for this weekend than most authors will make in a year, or even a lifetime, selling their books.

My bet is he'll come back with some deals ... but not at the table.
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