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How Do You Create an Event Title?935

Belew private msg quote post Address this user
A fellow Meetup organizer and I are planning a joint event for early fall.

What to call the event escapes us.

He has a rather long deliberate process of finding a name. I have what is a somewhat knee-jerk or gut feeling approach.

After a couple of weeks of ping ponging ideas we still have not hit on a good title.

QUESTION here.... how do you come up with an event title?
Post 1 • IP   flag post
Rev private msg quote post Address this user
@Belew

Probably the best way is to find an active forum with an engaged group of professionals in similar fields and ask for ideas.

Oh... never mind!
Post 2 • IP   flag post
lunar_ranger private msg quote post Address this user
What is this Meetup all about? Discussion topics, pain points, audience nuances?
Post 3 • IP   flag post
Belew private msg quote post Address this user
@Rev

Thanks for volunteering!

The event is a 2-day all-day affair.

The theme is also a work in progress.

The gist is for me to teach people how to build authority, credibility, influence and thought leadership in the online space.

essentially I will yell at people and tell them what to do. By the numbers... step by step.

my fellow organizer is a whiz at organization and bringing a balanced work schedule and accountability


I want to call it something like Influencer Academy.

He wants to call it something like Influencer VIP Platform.

what say you?
Post 4 • IP   flag post
morrnel private msg quote post Address this user
Would it be anydifferent than a book or article?
Post 5 • IP   flag post
Rev private msg quote post Address this user
Academy, platform, retreat... semantics, but perhaps important to the type of person your are attempting to draw. (which is?)

Academy sounds formal. Platform, rigid. Retreat, perhaps more relaxed. Others?
Post 6 • IP   flag post
rcayeras private msg quote post Address this user
brainstorm input - 1st thoughts that come up

Online Power
Online Authority
Online Presence
...

followed by a subtitle that describes the workshop.

Standard protocol? Grab the attention with the knee-jerk and keep that attention with a reason to be there - proof that this is what the reader is looking for?
Post 7 • IP   flag post
lunar_ranger private msg quote post Address this user
@Belew Influencer VIP Platform? lol, that sounds so terrible! This is a 2-day thing...probably broken up into training modules... I can crank out 10-15 possible topics for you BUT here's one better. Go to topsy.com (its an on-line service that scrapes Twitter feeds by subject) type in a keyword or keyword phrase, and it will give you all the past and present trending Twitter topics mentioning them. You could also do a LinkedIn trawl... grab, and adapt the subjects that are being being discussed (and has the highest level of engagement) in the Groups to suit your purposes.
Post 8 • IP   flag post
Belew private msg quote post Address this user
@morrnel

That's a question. I need an answer. 8-)
Post 9 • IP   flag post
Belew private msg quote post Address this user
@lunar_ranger Topsy.com never heard of it.

@Rev .... hoping to reach people who think they have and who might even have an expertise but have never seen how to get into a position of influence or thought leadership online.
Post 10 • IP   flag post
Belew private msg quote post Address this user
@rcayeras

We will have title and subtitle.

Keep the ideas coming.
Post 11 • IP   flag post
Rev private msg quote post Address this user
Bill Belew and (his buddy) Present

Thought Leadership Retreat

Two Fast-Paced Days Of Intensive How-To
For Those Still Asking "How Do I..."
Post 12 • IP   flag post
Belew private msg quote post Address this user
Quote:
Originally Posted by Rev
Bill Belew and (his buddy) Present

Thought Leadership Retreat

Two Fast-Paced Days Of Intensive How-To
For Those Still Asking "How Do I..."


I like this one.
Post 13 • IP   flag post
rcayeras private msg quote post Address this user
What is your expertise?

You know your expertise - let others know. In 2 days, find out how you can reach out. Learn. Practice. Do.


(Title of the workshop)

(Brief intro of how great you and your partner are - what makes you valued teachers in this subject. Include links to your site/facebook/whatever on your names - the landing page could be something that includes the workshop, as well as other things that you do).

(Content . . . )

(Contact info/sign in sheet)

Question - would a free intro the night before work with your schedules? Free gets attention. It doesn't promise how many will sign up and pay for the workshop, but it does provide another opportunity and most likely, more people on your contact list.

If you do that - those are two separate events to post separately with different titles. The content could be the same.
Post 14 • IP   flag post
Belew private msg quote post Address this user
@rcayeras

this is great stuff. Thanks!
Post 15 • IP   flag post
rcayeras private msg quote post Address this user
@Belew - and thanks for the question. Answering it helps me fine-tune the online ads I've been posting (volunteer stuff).
Post 16 • IP   flag post
Belew private msg quote post Address this user
How about VIP Academy = where the middle letter stands for Influencial

Very Influential Person Academy.

Becoming a VIP.

Problem is if it has to be explained, it doesn't usually work.
Post 17 • IP   flag post
rcayeras private msg quote post Address this user
@Belew sounds like starting with a question to explain the topic. What is an important person? An influential person!

Then you get to describe many ways to be influential without being, President, rich enough to buy everything, egotistical beyond tolerance, etc.
Post 18 • IP   flag post
fredhoot private msg quote post Address this user
Everybody wants to be a VIP!
Post 19 • IP   flag post
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